Monday, March 3, 2008

A Free Coffee Maker?

A Free Coffee Maker?
When you think of what the idea of the perfect coffee maker
do you think of one that cost hundreds of dollars? What do
you think of when you think of that perfect cup of coffee?
To me the concept of a free coffee maker sounds best
because its - well, free. Stop and ask yourself what a
$500 coffee pot can do for you that a cheaper free coffee
pot can't do? Hopefully you answered; nothing.

I've seen hundreds of coffee pots and coffee maker deals
that I simply cannot understand. The idea of a coffee pot
costing hundreds of dollars to me just seems absurd. Don't
get me wrong I understand that art of a classic espresso
machine with all the bells and whistles. I also understand
the concept of a French press coffee maker as it allows the
coffee to become silky smooth. What I could never figure
out is why someone would buy a coffee maker that costs
hundreds of dollars outside the specialty pots. I mean
what can an expensive regular coffee maker do that a
regular free coffee maker couldn't?

The concept has been around for years, mark up sells. You
might be asking, what do I mean? Its a precieved value and
thats merely it. It is believed that a free coffee maker
must be useless and cheap. The belief also holds true that
an expensive coffee maker makes better coffee. Again
barring specialty coffee makers, a coffee maker is simply a
coffee maker. Whether free nor paid they both would
achieve the same results. You pour the coffee into the
coffee pot add water and brew the coffee withing 10 minutes
as there is no difference.

We are taught at a young age about perceived value.
Perhaps we've seen all the scams out there and are simply
afraid that something labeled as free really isn't free.
You may even feel that a free coffee maker is going to
somehow be sub-par from the expensive ones. Could it be
the design of a coffee maker that could be the draw? Look
at Gevalia a company that has been around for years giving
away a free coffee maker. Gevalia offers stainless steel
coffee makers that match the look of the fancier expensive
coffee pots. Or even look more recently to companies like
cafe Belmondo that bring value and a good coffee pot to the
table free and have thousands of customers a year signing
up to get theirs. No matter how you look at it a free
coffee maker is just as useful as an expensive coffee
maker. Besides in today's market, everyone offers a refund
if you don't like something you purchased - even if it's
free.


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Mike Brown
http://free-coffee-maker.org
All Great Free Coffee Maker Places
http://free-coffee-maker.org/free-coffee-pots.html
Free Coffee Makers

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